“Italy is an ideal market for the Modere brand,” said Robert Conlee, Chairman and CEO of Modere. “Our Italian consumers are fashionable, high-tech and in search of healthier and safer alternatives for the products they put in their homes. The response has been overwhelming, and we look forward to enabling local entrepreneurs to access the $3 billion Italian direct sales market with our unique social retail business model.”
“We are proud to introduce Modere and its exceptional portfolio of high-quality products to the Italian market,” said Vic Catalfamo, Chief Marketing Officer of Modere. “Our proven formulas have been trusted for more than 25 years, and we are pleased to bring these effective health and wellness offerings with more people around the globe. By combining naturally-derived ingredients with advanced science, we can offer these consumers truly innovative products that work in harmony with the body to enhance beauty, health, and overall well-being.”
Modere, a portfolio company of Z Capital Partners, L.L.C., the private equity management arm of Z Capital Group, has created a modern business opportunity for everyday entrepreneurs. The Italian market is well-positioned to capitalize on the changing retail environment to help create a new industry, which caters to the savvy, modern shopper. Modere is changing the way people purchase and shop for their everyday essentials. As the first social retailer, Modere provides its product enthusiasts the opportunity to share and promote the brand, while earning credits, rewards, income and experiences.
You can view all of the pictures from the event HERE.